Digital Marketing
that
converts.

We know how to connect you with more customers.

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Why invest
in Digital Marketing?

connected world

Reach a global audience - your clients are online

segment_analysis

It's cost-effective and measurable​

online_ad

Your competitors are already doing it

people

Get to know your target audience

predictive analytics

Immediately track and analyse responses to your marketing efforts

Be accessible

Our services

Digital Marketing audit

digital marketing audit 2 Pay Monthly Website Plans | Wales, UK

Every business these days have a website. We're sure that your business have one too.

 

But did you know that website should be regularly updated and checked?

 

Our website performance audit is looking at: 

  • Responsiveness
  • Accessibility
  • Loading speed 
  • Whether the links (external and internal) are performing properly
  • Buttons and forms - are they responding properly?
  • Website design - is it still appealing, or outdated?
  • Pictures and formatting - do they load properly?
  • Meta-data - is it crisp and cohesive?
  • Safety - is your website protected from online fraud?

 

 

Search engine optimization (SEO) is one of the core principles of digital marketing.

 

It is an organic (unpaid) method of driving traffic to your website and more importantly, it is how search engines, like Google, rank you amongst your competition.

 

Our SEO Positioning is looking at:

  • Relevant keywords
  • Best-performing keywords
  • On-page optimisation
  • Off-page optimisation
  • SEO strategy 

 

For full SEO Audit, we recommend our SEO Consulting services below.

 

It’s important to understand your audience to increase conversion rates and engagement. 

 

Do you know who your service/product is for? Have you created a customer persona to identify their likes, dislikes, goals and problems? 

 

You should also focus on undertaking a competitor analysis. By identifying your online competitors and understanding what they do well, you can easily spot the ideal opportunities to outperform them.

Content marketing audit access whether the content of your website/blog is still attractive and valid for your audience.

 

Content is one of the most valuable things in any digital marketing strategy, however people often think that it doesn't need updates or reviews.

 

SEO algorithms continue to change, and customer demands evolve, it’s essential to ensure you’re still producing attractive  material.

 

Our Content Marketing Audit is looking at:

  • Which is your highest-performing article?
  • What is your lowest-performing and highest-performing content?
  • Is your content still in date?
  • Is your formatting correct and your content optimised?

 

 

Even if you're only active on a single social media channel, you should still have some insight into the effectiveness of your efforts.

 

Our Social Media Performance audit is looking at:

  • Which channels you're active on and why? 
  • Which channels you could benefit from?
  • What's the traffic of your social media channels? Has it gone up or down?
  • How much engagement are your channels getting?
  • Are your socials bringing traffic to your website?

 

 

 

Paid digital advertising is a way to capture business on the web, but it can be costly.

It's important to measure and analyse your campaigns performance, and plan the best possible strategy so you aren’t wasting your money.

 

Our Paid Advertising audit is looking at:

  • What keywords your competitors are using?
  • Whether you're using the appropriate keywords in your campaigns
  • Are you putting your ads in front of the right people?
  • Optimisation of your landing pages
  • Where are most of your customers coming from?
  • What’s the best time and day to post your content?
  • What's your strategy and how is it working?

SEO Consulting

SEO consultancy scaled Pay Monthly Website Plans | Wales, UK

Our Full SEO audit establishes whether your site includes all the factors search engines look for when they decide your ranking position - and leaves you with recommendations for implementation.

 

When auditing your website we're looking at:

  • Whether the content structure works from an SEO perspective?
  • What keywords you're targeting and how they are performing?
  • Where is your website positioned?
  • Are there any technical issues with the website?
  • Site speed
  • On-site SEO review
  • Off-site SEO review
  • What can or should be improved?

 

The audit results in a report which we present back to you (no technical jargon!). 

It's including the full analysis of your site and our prioritised recommendations on how to improve your current SEO efforts.

 

After reporting our findings back to you, many clients engage us to improve their SEO. We take our recommendations and turn them into a plan of action.  

 

We start with the most important recommendations. These recommendations tend to have the biggest impact on your rankings. We then move onto the recommendations that are gradual progress tasks that impact your rankings over time.

On-page content optimisation should be at the heart of any long-term SEO strategy.  The goal is to make sure that your pages gain as many engaged visitors as possible.

 

We will look at your on-site optimisation to make sure your website pages tell Google what service or products you offer.

 

When optimising your website we:

  • Discover your marketing objectives and key areas of focus
  • Perform a thorough keyword research using the most effective SEO tools
  • Take a look at all content of your website, not only written, and make sure the page is optimised for the keywords your potential customers are typing to find you

 

The nature of SEO campaigns is that they can take a little while to get up and running but the long term effect can have a fantastic effects on your business. 

 

It's important to foster your local presence online. 

 

If your business operates locally or want to attract a loyal customer base from your area, the local SEO is what you need.

Local SEO is all about communicating to Google the local relevance of your web pages and website in general. 

 

When working on Local SEO we're focusing on:

 

  • Optimising your website to make sure it includes your address and references to the area you serve
  • Setting up your Google My Business account which builds your credibility and visibility online
  •  Helping you to secure listings in online directories such as Yelp
  • Helping you identify ways to get local businesses and authorities talking about your company (this is called local link building)

 

 

Measurement & Performance Tracking

performance tracking scaled Pay Monthly Website Plans | Wales, UK

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Pricing

Digital Marketing projects vary in time and complexity, therefore it’s not possible to specify the price for these services.

 

Generally, implementation of digital marketing strategies can cost between £100 and £4000, depending on services needed.

 

Digital Marketing audit has a fixed cost of £325 (payable in two instalments).

 

The final cost will never come as a surprise. We will give an accurate quote upfront and will discuss any change in the price in advance.

If you’ve made it down this far why not getting in touch?

Help your business reach its full potential.